About
Welcome to The Swaay.Health Podcast – a podcast for healthcare marketing, PR, and communications professionals! We’re all about building a brighter future in healthcare through the power of community! Join us as we dive into the latest news, strategies, and trends from the brightest minds in the field.
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Swaay.Health Team
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Episodes(3)
When Your Brand Needs Explaining, It’s Time to Rebrand
Sometimes the need for a rebrand is obvious. Other times it builds slowly — years of small frustrations, confusing explanations, and branding limitations that start to drag on growth. This is one of those stories. And if you’re part of a small, scrappy healthcare organization, it’s worth paying atte
Why 90s Tactics Are Beating AI in Healthcare PR
The healthcare technology market is oversaturated with automated content and digital noise, making it increasingly difficult for brands to establish genuine authority. PR professionals can help but only if they remember tried-and-true strategies like building relationships with trusted media and goi
Amsive Health: Turning a Loss into a Specialized Healthcare Brand
Is it fair that healthcare organizations prefer to do business with agencies and individuals exclusively focused on this industry? That depends on whether you have recently lost a healthcare opportunity. For Amsive , this moment became a catalyst for launching a specialized brand. Craig Blake, Agenc