About
As Marketers – B2B, B2C, Enterprise, SMB – we can’t help being somewhat overwhelmed by just how much is going on in MarTech! Make sense of Marketing Technology & Digital Marketing headlines with the Talking Stack experts - David Raab, Anand Thaker & handpicked Guests - and host Chitra Iyer. We promise practical connections between the Big News & your life as a marketer. It’s 20 minutes of honest, educative, thought-provoking - and often entertaining - discussion about all the latest in Digital, Omni-channel, Privacy, Customer Experience, Customer Data Management, Content Experiences, Social Media Marketing, B2B Marketing, Search, Mobile Marketing; AdTech, Performance Marketing, SalesTech, and more!
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Episodes(3)
How Marketers Can Use Second-party Data + Global Voice, Video, Social Trends| S3 EP 04
Report of the week: HootSuite’s Global Digital Overview 2020 Top 3 takeaways from the report we discuss: 1.What customer engagement is going to look like in 2020 and beyond: leveraging employees as a crucial link in CX 2. Will marketers find their ‘purpose’ with video in 2020? 90% of internet users
Expert analysis of the latest CX news feat. Adobe, Sprinklr, Freshworks, Lytics| S3 EP 03
David Raab, Anand Thaker and Chitra Iyer analyze what the latest announcements in MarTech mean to marketers. Featuring latest CX news from Adobe, Verint, Adobe, Sprinklr, Freshworks, Wipro Digital, Rational Interaction, Thunderhead and Lytics. Gartner’s recent prediction asserted that 89% of compani
Sensible Martech Choices, Latest Marketing Surveys, and Identity Resolution News | S3 EP 02
This week we talk about making sensible martech stack decisions in the giant martech candy store; what makes the ‘D2C approach’ work, findings from 3 new marketing surveys; and David Raab’s expert commentary on 3 news items from the identity resolution space. Section1: talking martech with Pat Maigl